AdPercepta
For Advertisers & Agencies

Reach, data and simplicity — em +20 países

Activate programmatic DOOH campaigns with international reach and comparable data. AdPercepta connects you to standardized inventories — static and digital, indoor and outdoor — with information that accelerates media planning and maximizes impact.

Why AdPercepta

The platform that eliminates friction in planning and buying DOOH at scale

Real reach

Presence in 20+ countries in Latin America and Europe

Inventory discovery with rich data

Location, context, technical screen attributes, media compatibility and impression availability

Simple flow, "Google Ads of DOOH"

A single platform to plan, activate and measure

Integration with your stack

Buy via your DSP or request direct proposal

Measurement and transparency

Reports, auditing and commercial governance

Assistive AI

Reach/CPM forecasts and creative validation

How it works

In 4 steps, plan, activate and measure your DOOH campaigns efficiently

1

Plan with standardized data

Filter by country/city/POI, format (static/digital), daypart, SOV and availability windows. Compare suggested CPM, history and point reference media.

Advanced filtersSuggested CPM (AI)History

Segment and define rules

Apply geofencing, select clusters (shopping centers, traffic corridors, transportation, education, health, etc.) and adjust SOV, frequency and pacing according to objective.

GeofencingClustersSOV
2
3

Activate your way

Via DSP (integrations with partner SSPs/DSPs) or direct proposal (PMP/preferred deal/curated packages). Support for static, video and HTML5/dynamic creatives.

DSPDirect proposalCreatives

Measurement & optimization

Track delivery, occupancy and cost efficiency (CPM), compare variations by city/time and generate insights to optimize creative, SOV and screen mix. Report export.

AnalyticsOptimizationReports
4

What you see in each asset

Detailed information for precise and effective media planning

Location and surrounding context

Map and Points of Interest (POIs)

Format and type

Static/digital, measurements, position, orientation, brightness, spot time

Media compatibility

Image/video/HTML5/dynamic

Impression availability and windows

When applicable

Audience/reach

When available

Average/suggested CPM and performance history

Data for comparison

Commercial rules and brand safety

Floors, SOV, packages

Creatives and reference media

Point photos/videos

Result

Less friction in buying and greater delivery predictability

Purchase models

Total flexibility to activate your campaigns in the way that best fits your objective

CPM / Programmatic

Via DSP, private deals

Curated packages

By city/cluster, objectives or seasonality

Guaranteed SOV

By network/screen/time

Static + digital combos

For broad presence and cost efficiency

Use cases

Practical examples of how to maximize the impact of your DOOH campaigns

Multi-country awareness

Coordinated coverage in LATAM + Europe to maximize regional reach and impact.

Coordinated international coverage

Regional launch

Clusters by shopping centers and high-traffic corridors to maximize visibility.

Strategic cluster targeting

Last-mile retail

Proximity to POS with daypart focused on conversion to maximize sales.

Strategic proximity to points of sale

Seasonal

Back to school, retail dates, sports/tourism events to capture specific moments.

Seasonal campaigns and special events

Compliance & transparency

Ensure security and ethics in all your DOOH campaigns

Operation aligned with LGPD/GDPR

Total compliance with data protection regulations.

Brand safety and clear policies

Transparent audits and clear policies to protect your brand.

Total transparency

Detailed reports and complete audit trails.

Trust and Security

Your brand protected with clear policies and transparent audits.

Start your campaign today

Ready to activate DOOH campaigns em escala internacional??

Connect to standardized inventories in 20+ countries and maximize the impact of your campaigns.

Setup in 24h
100% Compliant
20+ countries