How the platform works
In 5 steps, we connect inventory, normalize data and activate programmatic DOOH campaigns
Connect your inventory
Import via CSV, API or CMS integration. Field mapping assistant (drag & drop), schema validation and deduplication by persistent IDs.
Normalize and enrich
Automatic standardization (format taxonomy, digital/static, indoor/outdoor), geocoding/POIs, point photos, creative specs and quality checks (required fields, valid coordinates, schedules/loops).
Publish and govern
Define floors (minimum CPM), SOV per screen/network/time, dayparts, bundles/packages and brand safety policies. Versioning, audit trails and automatic or manual approval.
Connect demand
Make inventory available for purchase via SSPs/DSPs (private deals/PMP) or direct proposals. Support for image, video and HTML5/dynamic creatives (when compatible with screen/CMS).
Measure and optimize
Occupancy dashboards (fill rate), revenue and performance by city/POI/time. Pacing/delivery alerts and insights to adjust floors, SOV and packages.