Simplify programmatic DOOH operations with a complete orchestration layer
Operating programmatic DOOH usually means navigating through dozens of different platforms — each with its own terms, APIs, file formats, SLAs, availability windows, creative specs and metrics.
Want occupancy and revenue
Want to see the brand on air with efficient reach and cost
No one needs (nor wants) to master the engineering behind this fragmented ecosystem
AdPercepta is the link that simplifies all of this. We are the orchestration layer: one contract, one integration and one data standard to talk to all necessary actors.
Between systems (terminologies, taxonomies, formats, rules)
Automatic synchronizations between platforms
To track inventory, deals, delivery and reports
Without switching portals at each step
(without mentioning names)
Private deals/PMP, purchase via media platforms
Inventory, loops/slots, specs and operational status
When available, for reach and predictions
Export to lakes/warehouses, dashboards and standardized reports
Import/export, events (inventory updated, creative approved, delivery completed)
CSV/API/CMS integration, guided mapping, deduplication and normalization (formats, geolocation/POIs, technical attributes).
Floors, SOV, dayparts, packages and automatic/manual approval policies.
Purchase via preferred platform or direct proposal, with Creative QA (image/video/HTML5) and guaranteed compatibility.
Comparable KPIs, BI exports, pacing alerts and recommendations to optimize price/mix.
Lower time-to-market (days become hours)
Less rework (makegoods, creative rejections)
Of delivery (SOV, windows, availability) and more efficient CPM
For publishers and qualified coverage for advertisers
With multi-language/currency and LGPD/GDPR compliance
Leave the complexity with us. You focus on what matters — selling and delivering media that performs — while AdPercepta connects, normalizes, governs and measures everything else.